Learning 6— Differentiate your blog by cracking video content
Being able to create video content always gives you an advantage when it comes to collaborating with brands because most of the brands now are looking for those bloggers who can create good quality content for them.
Also, creating video is as easy as getting photos clicked. You can ask anyone to just take a video of you walking around and you can edit it later on.
Not only this, video content is less curated in fashion field. And there are more chances of videos to get viral and getting visibility rather than of photos.
After all, you can only make a mark by doing something different.
If you’re a beginner and want to try your hand on video content, then, here are some cool ways to make your video attractive enough.
1. Boomerang —
Anyone can make boomerangs by using either simple boomerang app or through Instagram stories. You can usually dance or do anything you love be it moving here there or turning around.
2. Stop Motion —
Again stop motion can easily be created through Instagram stories or some app. The only thing you need to make sure of the time you want picture to get changed. The best way to make a stop motion is to- start with basics and keep on adding or removing or changing other small things to the look.
3. Time Lapse –
Time lapse can be created using apps like Hyperlapse and are super cool to show fast transitions. It’s best for make-up videos too!
4. Normal Video —
It can be as simple as walking and posing with your outfit on. Play with your outfit or expressions. To make it look more attractive, you can use props like balloon, hat, sunglasses etc.
Tips to make your OOTD videos attractive —
- QUIK is the app which is used by most of the bloggers to create video content. Easy to use and manage your stuff. The app even have some templates, you can choose one of them and the app will automatically create a video with your references.
- Use INSTAGRAM camera to create Boomerang and Stop motion kind of content. For time-lapse, you can download Instagram’s Hyperlapse app. It’s the easiest way to make and also no branding of any kind shows up on such a video. Just create a hyperlapse or boomerang or stop motion and just save it in your gallery.
- Background, props and music are three things which you need to work on the most while creating a video. Not to forget, always be confident of what you are doing specially with video content. If you’re confident enough, more chances to get attention to your content.
- Want to search for some creative ideas? Use #FASHIONVIDEO hashtag on Instagram. It’s always a good idea to have some ideas planned before creating one, right?
Need more inspiration? Check out these videos that we have found for you!
It’s just a way to define your special edge in the increasingly crowding space of fashion bloggers.
That’s it for now folks. At Marsplay, we will be hosting a contest for OOTD videos to hire 20 video content creators exclusively for our platform. We hope that this learning will help you with getting started with video content.
Let us know if you enjoyed reading this blog post.
This blog was compiled by your community curators Purnima Madan and Stuti Gupta, edited by Shreya Dalela. So, you can let them know if you loved it. ❤️️
Stay tuned for next week’s learnings.
Lots of love,
Marsplay Team 💌
This blog was written exclusively for Marsplay Community members.
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